Most agencies ask you to sign before they show you anything. A quote, a deposit, a commitment — and only then do you see what it will look like. We do the opposite: we start with a free first draft, so you make the decision by looking, not by imagining.
Deciding on a promise is hard
«We’ll build a modern, fast, tailored website.» Sounds great, but it means nothing until you see it. Asking a client to commit to a sentence is asking for an act of faith. And trust, when you don’t know us yet, is the one thing we can’t fake for you.
That’s why the first step isn’t a contract: it’s a free 30-minute call where we understand what you need, followed by a first draft of the project you can actually look at.
What we mean by “draft”
Not a quick doodle. A real direction: the home layout, the tone, the colours, how it feels to move around. Enough for you to say «yes, this is it» or «no, I’d change this». From there, if there’s a fit, we build. If there isn’t, we part ways — and you haven’t spent a cent.
It’s not a gift, it’s a filter
We do it for ourselves too. Whoever reaches the draft and says «let’s go» is already convinced: no negotiating in the dark, no projects dragged out with someone who was never sure. We work better with a few right people than with many undecided ones.
And we do it in short timeframes: the first draft is ready in a few days, not weeks. Seeing it early is half the decision.
In two lines
We show you first and ask you to decide after. The draft is free, the quote is clear, the timelines are short. At the start, we carry the risk.
Want to see your draft? Write to us or see how we work.